Goodyear Tire & Rubber Calls on Doron to Provide Custom 20-Seat Motion Theatre; Creating a “High Impact” Ride to Launch the New Assurance™ Tire Line.
Binghamton, NY, February 2004

Doron Precision Systems, Inc. announced the rental of a 20-seat Active Theater to ADM Productions in Orlando, Florida. ADM has joined forces with Goodyear Tire & Rubber Company to dynamically promote the launch of its new Assurance™ passenger tire. The custom, high impact, motion based program was received with great enthusiasm by Goodyear Tire dealers from coast-to-coast. Doron’s Active Theater combines proven and reliable motion technology, big screen projection and high-end video into a complete package. The Active Theater system provides audiences with thrilling experiences that are the best in the entertainment simulation industry. ADM Productions is the latest example of interactive custom promotions delivering superior client ROI.

About Doron - Doron Precision Systems, Inc. designs, manufactures, sells and services simulators for driver training and entertainment markets. Founded in 1973, Doron continues to be the leader in driving and entertainment simulation. Doron Precision Systems, Inc. has installed thousands of driver training and entertainment simulator systems throughout the world.

Home > Press Releases > 2004 Release